The teachers and students staff of UNEC unterested in digital marketing, wishing to start their own business by gaining practical knowledge in this direction participated in the election process. 140 applicants out of 323 have passed the initial stage. To the e-mail addresses of the interviwers have been sent the materials in Google AdWords, Facebook blueprint, Twitter, Instagram, Search Engine Optimitation. In the second stage, the online exam for basic knowledge in this direction will be organized for the candidates. The next stage of election will take place from November 22 to December 8.