The representatives of the corporate sector shared their experiences at UNEC
Practical workshop with the participation of the well- known marketers of the private sector was held at Azerbaijan State University of Economics (UNEC). The marketing experts delivered the students information about the innovations happened in corporate sector.
The marketing expert on social media Anar Mesimov made a speech on “Global Trends and Consumer Behavior”. He brought to the attention of the students the important role played by the social network.
The trade marketing manager of “Azersun Holding” Elshen Amirov spoke about the peculiarities of the food industry and directions of marketing strategy; touched upon the rules of conduct for consumers. The specialist noted about the high purchasing dynamics of milk and dairy production where there is intense competition.
Students’ questions were responded during the workshops.